Sony Entertainment Television unveils Jugalbandi ki nayi pechchaan with Jammin The show will see the best of Bollywood composers and digital superstars create music together Airs 1st December onwards, every Sat-Sun after Indian Idol
Press Release: Mumbai, November 30, 2018: For the very first time on Hindi GEC, as an ode to music and the music connoisseurs, Sony Entertainment Television in association with Qyuki and Motion Content Group will be seen celebrating music with a unique format Jammin. The show boasts of an extraordinary popular digital singing st sensations. Tune in to Jammin starting 1 December, every Sat-Sun after Indian Idol only on Sony Entertainment Television. The 8-part series will showcase an hour long musically stimulating episode, every weekend, with renowned names from Bollywood like A R Rehman, Salim-Suleiman, Shankar-Ehsan-Loy, Clinton Cerejo, Ranjit Barot, Shaan and Jatin Pandit. These maestros will be joined by the digital superstars like Sukriti Kakkar, Jonita Gandhi, Ambili Menon, Darshan Rawal and Jeffery Iqbal amongst others. Each episode will see one music maestro collaborate with the digital singing sensations and present 4 covers and unveil one original composition. Adding to this eclectic mix of musicians will be the current Indian Idol season 10 contestants who will show their singing prowess once again on the Jammin stage. Hosted by the much-loved television personality Ravi Dubey, Jammin promises to be one helluva spectacular Jugalbandi. Get ready to be transported to a world with no bounds where only music will reverberate through the souls. Tune in as the musical jugalbandi unfolds on Jammin starting 1st December, every Sat-Sun after a riveting episode of Indian Idol only on Sony Entertainment Television
Comments: Amit Raisinghani, Head - Programming Strategy, Insights and Operations, Sony Entertainment Television: Licensed content like Jammin aligns with our expertise in the music reality genre and helps us build on our content offerings. With an existing impact property like Indian Idol streamlining our weekend viewing, Jammin comes as an extension within the same genre but offers a unique proposition to our viewers. We are happy to associate with Motion Content Group on this series. Ashwin Padmanabhan, Head of Trading and Partnerships, Group M India: Jammin is a first of kind musical extravaganza that caters to the music lovers across the Hindi heartland. We are delighted to have SET as our official broadcast Partner enabling us to tap into its massive reach. It is rare to have a show simulcast, on television, radio and digital platforms. We believe this will deliver a platform-agnostic approach to reach audiences across different demographic profiles and age groups. At Motion Content Group, we create and support editorially and commercially vibrant premium content for the benefit of our content partners and advertisers and this show is a testimony to the same. We will continue to achieve this by investing into the content industry and leading the development of new models, commercial content structures and partnerships with media networks, platforms, talent, producers, and distributors. Mr. Samir Banagara, MD & Co-Founder of Qyuki Digital Media Pvt. Ltd: The audience is in for a real treat as the show brings a first-of-its-kind format where a top Bollywood musician is paired with digital stars and emerging talent from a large talent hunt show, to bring forth a total of 7 original songs and 28 cover songs across 7 hourly episodes with music produced and arranged by the legendary Mr. Ranjit Barot. The show is headlined by A.R Rahman and is his brainchild along with Sagar Gokhale and myself at Qyuki Media. Jammin will be aired not only on Sony Entertainment Television but will also be simulcast on SONY MIX ,BIG FM and the digital platform Viu. The show is slated to bring some of the biggest names in Bollywood such as Salim-Sulaiman, Shankar-Ehsaan-Loy, Clinton Cerejo, Shaan, Jatin Pandit and Ranjit Barot paired with top digital stars like Darshan Raval, Ritu Agarwal, Shraddha Sharma, Gajendra Verma, Jeffrey Iqbal, Jonita Gandhi and more, making it a one-of-a-kind experience for the audience. The mammoth property will culminate with an on-ground live concert in Mumbai. About Sony Entertainment Television: Sony Entertainment Television (SET), one of India's leading Hindi general entertainment television channels is a part of Sony Picture a unique space for itself in the Indian Television industry. Pioneering new waves in television programming, big format non-fiction shows and an impressive array of fiction shows like The Kapil Sharma Show, Super Dancer, Kaun Banega Crorepati, Indian Idol, Dus Ka Dum, Comedy Circus, Cross Roads, CID, Crime Patrol, Mere Sai Shraddha Aur Shaburi, Vignaharta Ganesha, Yeh Un Dino Ki Baat Hai, Yeh Pyaar Nahi to Kya Hai, Porus amongst others. SET is known for its innovative concepts and exciting formats and is the most preferred family entertainment channel which has been providing strong platforms for more than 700 brands to reach over 93 million households in India. In addition, Sony Entertainment Television is also available in the US, UK, Africa, Europe, Canada, Australia, New Zealand, Singapore, Pakistan, Nepal, Bangladesh, Maldives, Malaysia, Indonesia, Fiji Islands and Seychelles. In total, SET influences over 332 million viewers in the Indian sub-continent, and the South Asian Diaspora worldwide.
About Sony Pictures Networks India (SPN) Sony Pictures Networks India (SPN), is a subsidiary of Sony Corporation which owns and operates the Sony Entertainment network of television channels. SPN comprises 32 channels including Sony Entertainment Television (SET and SET HD), one of India's leading Hindi general entertainment television channels; MAX, India's premium Hindi movies and special events channel; MAX 2, another Hindi movie channel showcasing great India Cinema; MAX HD, a high definition Hindi movie channel airing premium quality films; WAH, the FTA channel for Hindi movies; SAB and SAB HD the family-oriented Hindi comedy entertainment channels; PAL, a genre leader in rural Hindi speaking markets (HSM) showcasing the best of Hindi general entertainm English movie channels; LePlex HD showing critically-acclaimed Hollywood films; AXN and AXN HD, the channels showcasing the best in Reality, Entertainment and Drama; Sony BBC Earth and Sony BBC Earth HD, the premium factual entertainment channels, Sony AATH, the Bangla entertainment channel; MIX a refreshing Hindi music channel; ROX HD, a channel for contemporary Hindi music; YAY!, the kids entertainment channel; Sports Network comprising 11 sports entertainment channels SONY SIX, SONY SIX HD, SONY ESPN, SONY ESPN HD, SONY TEN 1, SONY TEN 1 HD, SONY TEN 2, SONY TEN 2 HD, SONY TEN 3, SONY TEN 3 HD, SONY TEN GOLF HD; Sony मराठी, the Marathi general entertainment channel; SonyLIV - the digital entertainment VOD platform, SPN Productions, the networks film production arm and Sony Pictures Networks Distribution Pvt Ltd. (SPND) that distributes the networks television channels across different genres and languages through multiple content delivery platforms. SPN reaches out to over 700 million viewers in India and is available in 167 countries. The network is recognized as an employer of choice within and outside the media industry. SPN is a recipient of several awards, including Partners, Great Mid-Size Workplaces for its distribution business by the Great Place To Work® Institute in the 2017 edition. Sony Pictures Networks India Private Limited is in its 23rd year of operations in India. Its subsidiaries include Sony Pictures Networks Distribution India Private Limited, MSM-Worldwide Factual Media Private Limited, MSM Discovery Private Limited, Taj Television (India) Private Limited, Aqua Holding Investments [Pvt.] Ltd., and Bangla Entertainment Private Limited.
For more details, please contact: Sony Entertainment Television Kripa Nayak Pai | 98198 26335 |
[email protected] Swati Sharma | 9930423055 |
[email protected] H+K Strategies Prajakta Sheth 9892172821 |
[email protected] Chhavi Chaudhary-+91 96501 37949|
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